Here is my post that started it all – my thinking on SEDD and further research into the subject.
Inceyou start thinking about the ways a third party may knock your site from SE, you can’t stop realising how much we are all under this threat. You might think it’s a bit paranoid but as the old saying goes:
The fact that you are paranoid doesn’t mean they are not out there to get you
and also
Forewarned is forearmed
So what SEDD actually stands for? It is an acronym for – Search Engine Deliberate Deranking a case when a third party deliberately attempts to knock out your site from search engine results pages or sink it below the water line. NB! Should not be confused with SED – Search Engine Deranking a process in which you do it to yourself using unwise SEO techniques but not deliberately.
Beginning to realise how many there are different ways to perform SEDD on a victim site I decided to open a category on this site entirely about SEDD and its possible consequences.
Please, understand me right! My aim is not to provide some sort of hacker’s handbook, it is not designed to aid a potential attacker, hence I’ll be publishing only those tricks that are already well-known among the SEO elite but could be not so obvious for an average webmaster. All I basically want is to protect the webmaster community exposing the potential of this danger.
Knowledge is power.
at least I hope so…
And before you let your paranoia run amuck remember, in most cases of suspected SEDD it is actually SED, in other words we often do much harm to our sites by over-optimising them.
tags: sedd
